For more than a decade, the Kimberley Process is the de facto certification in eradicating blood diamond. As technology advances, more could be done to further complement the KP and strengthen the process.

This gemstone came at an opportune time in hopes to rile up the battered diamond industry.

The De Beers Millennium Jewel 4 makes its way to Hong Kong auction

De Beers has teamed up with model Andreea Diaconu and photographer Mary McCartney for their first campaign featuring a model in half a decade.

The De Beers Azulea Collection is a range of elegant rings crafted in four colours of gold, to be worn alone for everyday sparkle, or stacked for a contemporary statement. With inspiration taken from the mesmerising horizon line, the single diamond in each horizon band is carefully set as a focal point to evoke light. The Azulea […]

De Beers has created a special exhibition called “The Art of Diamond Jewelry” in the setting of world famous department store, Isetan, in Tokyo. Running through July 21st, the exhibit in the city’s Shinjuku shopping district incorporates photography and multimedia, including a first of its kind 3D film about diamonds that is shown on a […]