The premier destination for luxury timepieces and fine jewellery, Avi & Co. celebrated their Aspen Boutique Grand Opening with an exclusive 3-day VIP event this week. “After the success of our Miami Boutique that opened in 2023 and the release of our Iced Collection, the expansion into Aspen felt like the perfect time to introduce Avi & Co. to a different audience from that in Miami or New York, and show off our new Hue Collection.”, said Avi Hiaeve.

The festivities started with a cocktail preview of the Aspen boutique and a curated selection of rare and sought-after timepieces from Richard Mille, Patek Philippe, Audemars Piguet, Rolex, alongside Avi & Co.’s own signature diamond and gemstone studded collections. The event was followed by an invite-only dinner and a ribbon-cutting ceremony the next day. To end the celebrations Avi & Co. hosted a private dinner at the St. Regis Aspen Resort, gathering elite VIPs and industry insiders for an elegant evening of fine dining and horological excellence.

Throughout the three days of festivities, nearby St. Regis Aspen Resort also hosted an immersive Avi & Co. pop-up, open to the public and set within the stunning Highlands Room of the resort. Outfitted in a Winter Wonderland theme, the pop-up showcased the most coveted timepieces from the world’s top watch brands. It also offered collectors and enthusiasts the opportunity to engage in Avi & Co.’s universe, browse limited-edition and diamond-encrusted timepieces, and discover one-of-a-kind jewelry creations.

Designed to capture the duality of Colorado’s rugged “outdoorsmanship” and understated grandeur, Avi & Co.’s boutique offers a luxurious and welcoming atmosphere. Metallic antique bronze accents frame the jewelry and watch display cases, complemented by warm neutral tones and rich textures, ensuring a space that is both refined and effortlessly cozy, delivering an unparalleled shopping experience.

“We are thrilled to open our doors in Aspen and introduce Avi & Co.’s world-class collection to this extraordinary destination. Aspen’s vibrant social scene, luxury culture, and discerning clientele make it the perfect place for us to expand and grow our community. We look forward to welcoming both new and longtime clients to celebrate this defining moment with us,” said Avi Hiaeve, CEO and Founder of Avi & Co.

With a deep commitment to craftsmanship and exclusivity, Avi & Co. continues to redefine the luxury shopping experience, seamlessly blending innovation, artistry, and passion in every piece. Their dedication to honesty and customer satisfaction has solidified their reputation as a trusted name in the luxury watch industry.

The Aspen showroom marks the beginning of a new era for the brand, promising unforgettable moments for collectors and enthusiasts alike. This expansion represents its latest landmark, delivering its signature excellence to a new and prestigious audience.

For more information on Avi & Co, head to their website here or visit their social media here.

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