Chanel eyewear courts online shoppers
Luxury maison Chanel made its eyewear collection available online in the US from November 4, as the brand continues its push into e-commerce.
Luxury maison Chanel made its eyewear collection available online in the US from November 4, as the brand continues its push into e-commerce.
The legendary French firm also plans to add accessories into the mix and extend the online shopping option to various countries, Women’s Wear Daily reports.
This is significant because despite selling its beauty and fragrance lines online for years, Chanel has yet to make its fashion collections available to e-shoppers.
According to WWD, putting its eyewear designs online means that clients will have access to the entire collection, which comprises 500 different styles.
To shop the collection, click here.