BMW has launched the 2010 BMW Lifestyle Collection that includes gift ideas for the upcoming holidays.

There are surprises for adults and children alike – from Snow Racer sleds to USB sticks, from watches to back packs.

The BMW Lifestyle Collection is available online and at selected BMW dealerships. The whole list of products is detailed in the press release after the jump.

BMW Snow Racer

The BMW Snow Racer, suitable for children from four to ten years old, comes with a precise steering mechanism with suspension, a limited steering lock, an ergonomic seat and broad runners, and a horn placed on the steering wheel.

BMW Joy back pack

The BMW Joy back pack comes with different sized compartments lined with fleece, premium black coloring, decorated with Joy lettering, as well as with a bag tag and BMW badge.

BMW Classic ladies’ watch

The BMW Classic ladies’ watch has a black dial, with three white hands and date display, and is enclosed in a 30 mm stainless steel casing that is water resistant up to 10 atm.

The fastener and clasp are made of the same fine metal and offset against a black leather strap.

A discrete BMW logo on the dial, and the laser-engraved BMW logo on the back of the precision Swiss Quartz mechanism, complete this decorative piece. The watch is supplied in a high-quality leather case.

BMW M3 GT2 in toy form

The BMW M3 GT2 asconvertible version for children – this kid’s racer is a perfect replica of the legendary BMW racing car.

Even subtle details like the M logo on the doors and the sponsor’s branding beneath the radiator grill have been reproduced.

Little racing car drivers can sit comfortably on their BMW M3 GT2’s adjustable seat.

The BMW M3 GT2 is available for racing drivers from three to five years old – in two versions.

There’s a motorized version with a maximum speed of 2.5 m/h, forward and reverse gears, and a 1.5-hour driving time before being recharged.

With the pedal version, the diminutive drivers determine the speed and rest periods for themselves.

BMW USB stick

The BMW USB stick looks like a genuine vehicle key but can store up to 8GB of data. The stick fits perfectly into the BMW USB audio port or the USB port of other modern navigation systems.

Simply plug it in, turn on your audio system, and enjoy your own personal music mix while you drive.