For the first time ever, Swarovski is bringing its iconic Christmas tree to Malaysia and it is the tallest tree by the brand in the Asian region.

Created in collaboration with Pavilion Kuala Lumpur, Malaysia’s premier shopping destination, the majestic Christmas tree stands at an impressive height of 23 meters with 175,000 striking clear crystals attached over 3,100 crystal strands.

The tree is now placed at the mall’s Centre Court for all to swoon over its sparkles and jewels, which is worth over RM 3 million (USD 700,000).

Inspired by Swarovski’s collection designed with Miranda Kerr for the festive season,the Christmas tree is adorned with ornaments in the form of hearts, stars, and snowflakes, symbolizing love, joy and spirit.

At the very top, a giant star-shaped crystallized ornament shines brightly to remind us all about hope and the future.