The jeweler with mystique, Harry Winston, announced the opening of its new retail salon in Dusseldorf, Germany. The “King of Diamonds” will be located in a three-story space at Königsallee 10. This new salon now joins others in America, Europe and Asia.

The salon will feature the jeweler’s exquisite creations and timepiece designs as well as the finest diamonds and gems. Reflecting the style of Harry Winston, the salon captures the sophistication with its contemporary interior, with a few elements of the brand’s Fifth Avenue Flagship. Mixing neutral tones with antique bronze furniture and accents — with marble flooring and custom-made chandeliers of course — the salon is truly a luxurious space.

Those who wish to enjoy a one-of-a-kind experience can look forward to galleries dedicated to high jewelry, bridal collections and timepieces. The offerings help to ensure that clients are able to indulge in a shopping experience that the Swatch Group-owned firm is known for, while simultaneously showcasing the finest works of Harry Winston. Clients who seek an environment that is discreet can also enjoy the private selling rooms — an example of luxury at its finest.

“Growing our retail network and reaching new audiences in meaningful locations has always been a key focus for the brand,” said Nayla Hayek, CEO of Harry Winston, Inc. “Dusseldorf is regarded as a premier luxury destination and we could not have imagined a more perfect location for our newest salon. With this opening, we look forward to sharing the House’s renowned heritage and extraordinary creations with Germany for the very first time, and welcoming our new and existing clients from around the world.”