Halston Fall 2009 Video Presentation
In the spirit of saving money, Halston presented its fall 2009 collection in a music video instead of on the runway. The video stars Dree Hemingway, a ballerina and granddaughter of the writer Ernest Hemingway, running through a city, wearing a yellow Halston dress and heels, and passing by other Halston-wearing women. The change in […]
In the spirit of saving money, Halston presented its fall 2009 collection in a music video instead of on the runway.
The video stars Dree Hemingway, a ballerina and granddaughter of the writer Ernest Hemingway, running through a city, wearing a yellow Halston dress and heels, and passing by other Halston-wearing women.
The change in format was not due to economic strain, Bonnie Takhar, CEO of Halston maintained Ć¢ā¬ā “It was something we were planning since September, before the world fell apart.”
But it has worked out with the economy in mind: “A lot of peopleĆ¢ā¬ā¢s budgets will be cut and many wonĆ¢ā¬ā¢t be traveling to see the shows, and this is a way to be inclusive.”