Style / Fashion

Burberry Autumn Winter 2012 Campaign

Burberry has unveiled its new Fall/Winter 12 campaign, which has been shot by Mario Testino. It stars actress Gabriella and musician Roo Panes and is the companyā€™s first ā€˜click to buyā€™ advertisement.

Jun 01, 2012 | By Luxuo

Burberry Fall 2012 Campaign

BurberryĀ has unveiled its new Fall/Winter 2012Ā campaign, which has been shot byĀ Mario Testino. It stars actressĀ GabriellaĀ and musicianĀ Roo Panes.

The beautiful campaign is shot against the backdrop ofĀ Greenwichā€™s Royal Naval CollegeĀ in stylish black and white, with smoke, rain and fog.

It is the companyā€™s first ā€˜click to buyā€™ advertisement. That means fans will be able to get their hands on the items featured in the digital adverts straight away.

Burberry Fall Winter 2012 Campaign

“We wanted to play with everything thatā€™s at the heart of the Burberry world ā€“ celebrating our brand and London through imagery, film, music, weather and our iconic outerwear, all in a very poetic and British way,ā€ said Christopher Bailey.

Gabriella and RooĀ are following in the footsteps of Emma Watson and George Craig after they previously fronted advertising campaigns for the British fashion house.

Gabriella Wilde and Roo Panes

Go toĀ burberry.comĀ for more info on the campaign ā€“ imagery, video and shopping. The collection goes in store from 6 June.


 
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