Lacoste has just announced that Hayden Christensen will be the face of their new scent, Challenge.

Popular, charming and handsome actor is known for his role of Anakin Skywalker from cult Star Wars.

Challenge features notes of tangerine, citron, bergamot, ginger, lavender, violet leaves, teak wood and ebony wood.

Lacoste Challenge will launch in August 2009 and will be available in 50 and 75 ml Eau de Toilette; the bottle’s design is meant to evoke the handle of a tennis racquet.

“I’m excited that LACOSTE invited me to be an ambassador for the brand as the face of its new men’s fragrance, Challenge. I’m an active guy and I always try to face what life throws at me head on, so I really identify with the ethos of the fragrance, to ‘never resist the call of the game’.

To me, LACOSTE is a brand that inspires men to embrace life’s challenges with a stylish flair and masculine elegance – just as its founder René Lacoste did.” Hayden Christensen said.