Style / Beauty & Wellness

Film – Nike Women

For every women who likes sport, Nike is a good solution to feel free, comfortable, happy and original. And also chic, choosing exclusive collections or limited edition products. Curious Pictures’ Ro Rao created a series of short films for Nike Women, for a campaign, titled “Be Transformed” , that is now running in the Asia/Pacific […]

Feb 27, 2009 | By Francesca

For every women who likes sport, Nike is a good solution to feel free, comfortable, happy and original.

And also chic, choosing exclusive collections or limited edition products.

Curious Pictures’ Ro Rao created a series of short films for Nike Women, for a campaign, titled “Be Transformed” , that is now running in the Asia/Pacific region, masterminded by digital agency AKQA.

Meteor


Punching Bag

Bike

Jump Rope

Showing the athletes’ transformations, Ro did a great job developing a look for the live action. Delicious!


 
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