TripAdvisor expands green hotel guide to Europe
TripAdvisor has rolled out its green hotels program across Europe for the growing body of guests who want to travel with a conscience.
TripAdvisor has rolled out its green hotels program across Europe for the growing body of guests who want to travel with a conscience.
After launching in the US last year, TripAdvisor has expanded its GreenLeaders scheme to Europe; the guide was designed in consultation with the United Nations Environment Programme.
Eligible properties that qualify as a GreenLeader in the industry are identified by a leaf and awarded a Bronze, Silver, Gold or Platinum award.
SEE ALSO:Â TOP ECO-FRIENDLY LUXURY HOTELS
Properties are assessed against a set of criteria that includes everything from the re-use of linens and towels, recycling, and composting to solar panels and electric car charging stations.
The expansion is in response to growing interest among travelers who’ve expressed a desire to reduce their carbon footprint.
SEE ALSO:Â HOW TO FIND A GREEN HOTEL
According to the results of a survey that polled more than 14,025 TripAdvisor users in Europe, 26% of travelers said they considered the environment when booking their accommodation in the last 12 months.
When asked if environmentally friendly factors would play a role in booking reservations over the next 12 months, that figure spiked 33%.
SEE ALSO:Â TOP 10 HIGHEST-RATED GREEN HOTELS IN THE US
Since March of this year, TripAdvisor has awarded 2,000 new properties across Europe with a GreenLeaders designation, including properties owned by Accor Hotels, Marriott International, Hilton Worldwide, and Club Med.