In what is dubbed the “Get Away, Get More” program, the Four Seasons hotel chain has created travel itineraries that offer guests unique, hyper-local cultural and educational experiences.

The Four Seasons Hotel Gresham Palace Budapest, for example, has created a “Twilight in Budapest” experience that explores the spine-tingling story of Vlad III, the inspiration behind Bram Stoker’s Dracula.

After a limousine-guided tour of the city, participants will visit the hilltop Visegrad Castle, where the 15th century warrior, known as Vlad the Impaler for impaling his victims on giant spears, was kept prisoner for 12 years.

At the Koh Samui outpost in Thailand, guests can also try muay thai or Thai boxing under the guidance of a former world champion.

The Four Seasons Hotel Sydney has created a full-day excursion into the Australian Outback that includes a bushwalk tour led by an indigenous guide and encounters with native animals like koalas and kangaroos.

It’s become a widely used marketing strategy in the luxury hotel industry: promises of rich, once in a lifetime travel experiences!