Properties / Hotels

Chinese not welcome in Zadig & Voltaire’s Paris hotel

French contemporary label Zadig & Voltaire announced plans to open hotels in Paris in 2014, but its founder says Chinese tourists can’t stay there.

Sep 29, 2012 | By Luxuo

Zadig and Voltaire store

French premium brand Zadig & Voltaire will open its debut hotel in 2014, located in the private mansion used to stage the label’s debut show in Paris earlier this week.

The brandā€™s founder Thierry Gillier calls it ā€œa project dear to our heartsā€, and itā€™s apparently going to be so exclusive that certain people are not allowed.

“It will be a slightly private hotel, not open to everybody, with 40 rooms. We are going to select guests. It wonā€™t be open to Chinese tourists, for example. There is a lot of demand in Paris ā€” many people are looking for quiet with a certain privacy.”

Since its publication yesterday morning, WWD‘s article has been quietly amended ā€” the quote in question now reads simply “busloads of tourists,” no ethnicity specified.

The 3,000 sq. meter building will house 40 rooms, one Zadig & Voltaire boutique and a restaurant.Ā Zadig & Voltaire has no plans to stop there and is already looking into developing its hotel chain throughout Europe and the US.

Zadig and Voltaire boutique Avenue Montaigne


 
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