Infiniti has provided a first look at the Q30 Concept which will have its world premiere at the 2013 Frankfurt Motor Show as the next step in Infiniti’s foray into new premium segments.

The Infiniti Q30 Concept signals the contemporary design vision for a compact Infiniti vehicle which will target a new generation of premium customers.

The shape of the Infiniti Q30 Concept deliberately challenges categorisation – not a coupe, not a hatch and not a crossover but a fusion of the three body styles. It is designed for younger customers seeking an alternative to traditional premium compact vehicles and open to convention-challenging approaches.

Led by Alfonso Albaisa, the Infiniti design team has delved into new territory, creating a bolder and more captivating vehicle, showing how Infiniti plans to further evolve its designs in the near future.