BMW Z4 Painting – Video
One of the many interesting things occur when you bring together something that’s known for elegance and speed, and a form of expression that holds no boundaries. BMW uses their new Z4 as a brush on a canvas the size of a football field. Bringing in modern artist Robin Rhode along with a group of […]
One of the many interesting things occur when you bring together something that’s known for elegance and speed, and a form of expression that holds no boundaries.
BMW uses their new Z4 as a brush on a canvas the size of a football field. Bringing in modern artist Robin Rhode along with a group of technicians, taking the Z4 and customizing it with adjustments that spray paint from the wheels.
Here the car is no longer just a stunning model, but itself executing artist. “This work is an expression of painting in action – my hope is to communicate the power and thrill inherent in the creation of artâ€, says Rhode.
“For me, the use of an untraditional paintbrush like a high performance car is a great way to investigate the relationship between emotion, technology and industrial creativity.â€
The development of the picture, this process of formation itself is as important as the completed oeuvre. For this reason the Z4 performance is suggestively titled “An Expression of Joyâ€.