Saint Laurent Explores Proustian Memory Through a Cinematic Lens
Luxury Maison Saint Laurent reimagines Marcel Proust’s “In Search of Lost Time” with a collection of short films.
Saint Laurent creative director Anthony Vaccarello has unveiled a captivating series of short films inspired by French novelist Marcel Proust’s iconic masterpiece, In Search of Lost Time. The series, entitled As Time Goes By, delves into the intricate themes of love, time, desire, togetherness, dreaming, and memory that lie in the heart of Proust’s celebrated work. The novel was famously cherished by Monsieur Saint Laurent himself, reflecting the brand’s deep-rooted ties to artistic and literary heritage.
Directed by Nadia Lee Cohen, the collection of shorts features a star-studded cast, including Charlotte Gainsbourg, John Waters, Chloë Sevigny, Addison Rae, Joey King, Travis Bennett, Cooper Koch, and more.
The evocative nature of the season is seamlessly integrated into Cohen’s intimate cinematography, creating a sensory experience that bridges past and present while offering viewers a fresh lens through which to reflect on the universal themes.
What sets As Time Goes By apart is its auteurist approach, blending nostalgia and irony to reimagine Proust’s meditations in a contemporary context. Originally published in seven volumes, Proust’s masterpiece contemplates how the past shapes our personal identities — a profound idea echoed throughout the films. The collection not only brings these themes to life but also challenges viewers to consider the enduring relevance of Proust’s reflections in a modern, fast-paced world.
Through the dynamic collaboration of iconic figures, high fashion, and poignant storytelling, As Time Goes By showcases Saint Laurent’s continued prominence in blending art, literature, and fashion. It transcends traditional boundaries, paying homage to literature while redefining contemporary storytelling. This innovative series stands as a testament to the brand’s legacy of pushing creative boundaries—a milestone in the ever-evolving intersection of fashion and film.
As Time Goes By is now available for viewing.
This article first appeared on Esquire Singapore.
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