Culture / Design

Peter Saville creates no-logo Lacoste collection

Graphic designer Peter Saville has created a line of polo shirts for Lacoste without the brand’s iconic crocodile logo.

Jul 17, 2013 | By Luxuo

lacoste collector peter saville

Graphic designer Peter Saville has created a line of polo shirts for Lacoste, for the brand’s 80th anniversary celebrations, without the brand’s iconic crocodile logo!

The Holiday Collector limited-edition series features green embroidery in various squiggles to a rough outline, instead of the Lacoste animal emblem.

Saville’s collection includes 80 polo shirts for men and 80 for women and will go on sale on November 15 at Lacoste flagships around the world, priced at  €420.

A larger commercial edition, in eight versions each for men and for women, will also be produced and sold in Lacoste’s regular distribution, priced at €120.

Each piece has a certificate of authenticity signed and numbered by Peter Saville. Source: drapersonline

LACOSTE by PETER SAVILLE


 
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