Culture / Design

Veuve Clicquot Champagne Comes In Biodegradable Pack

Veuve Clicquotā€™s latest packaging innovation comes courtesy of French designer CĆ©dric Ragot, who helped the champagne maker create the industryā€™s first 100% biodegradable isothermal packaging.

Sep 27, 2013 | By AFPRelaxnews

Naturally Clicquot

Veuve Clicquot has come up with a new form of innovative packaging made with potatoes and recycled paper that can keep the bottle chilled for up to two hours.

Created by French designer CĆ©dric Ragot, the Naturally Clicquot bottle cover is made from potato starch and recycled paper, and is likewise recyclable.

The cover can keep a bottle of the brandā€™s Brut Carte Jaune cold for up to two hours once itā€™s been chilled in the fridge beforehand. A user-friendly handle allows for easy transport.

In 2011, Belgian designer Mathias Van De Walle created a foldable origami-style champagne bucket for Veuve Clicquot that could be reused up to four times.

TheĀ Naturally ClicquotĀ cover goes on sale around the world from October in a set with a bottle of Brut Carte Jaune for ā‚¬43 (US$58).


 
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