Culture / Design

Daft Punk’s clubby new Coca-Cola bottles

French house DJ duo Daft Punk is teaming up with Coca-Cola in the design of a new line of soda dubbed “Club Coke.” Coca-Cola posted a video featuring Daft Punk beats and the austere gold and silver bottle design, which mimics the helmets the duo wear during live performances. The new beverage is set to […]

Mar 01, 2011 | By AFPRelaxnews

Daft Punk Club Coke

French house DJ duo Daft Punk is teaming up with Coca-Cola in the design of a new line of soda dubbed “Club Coke.”

Coca-Cola posted a video featuring Daft Punk beats and the austere gold and silver bottle design, which mimics the helmets the duo wear during live performances.

The new beverage is set to be released next month and will be available at dance clubs across Europe, as previous “Club Coke” lines have been.

Limited Edition Daft Punk Coca Cola Club Coke

A special collector’s package with both bottles will be available exclusively through the French boutique colette, according to online fashion magazine Hypebeast.

There is no mention yet on whether the beverage will be distributed in other countries, including the United States.

This marks Coca-Cola’s third branding collaboration on their “Club Coke” line. In 2009, the company teamed up with another French electronic duo, Justice, and designer So Me in a new bottle design.

Daft Punk Coca Cola Club Coke

Last year, the company also signed on British singer-songwriter Mika in a bottle design featuring a jungle scene.

Renowned internationally as electronic music innovators, Daft Punk has received two Grammy Awards and seven nominations.

Source: AFPrelaxnews


 
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