Internet platform Sedo, which is the auction of secondary domain names, today announced the conclusion of the most expensive deal in the blast zone. Org.

According to Sedo, a domain Poker.org was sold for $ 1 million.

Company National A-1 sold the specified domain operator online casino PokerCompany.com.

Believe it or not, but Poker is becoming a serious billion dollar a year industry that spans the entire world, and easily employs more than one million people.

Considering the single killer keyword; poker and how well that keyword is embeded into google, it would be fairly easy to make a business SEO’d to perfection, so it is no surprise why the super affiliate splurged $1 Million on this domain.

Prior to the sale Poker.org most expensive domain in the zone. Org was the domain Engineer.org, sold for 198 000 dollars.

The purchase is being seen as a bit of a “game-changer” by domain name bloggers, as more respect and worth are seemingly now being played on non-dot-com addresses.

The largest dot-com purchase in history was for sex.com, going for an estimated $12 million-$15 million in cash and stocks.