“When the famous toy brand, Margarete Steiff, allows itself to produce the first ever “couture” teddy bear, it’s with the master of today’s luxury Karl Lagerfeld.

A unique and unusual collaboration that shows us, one more time, how Lagerfeld is always on the avant garde. Steiff keeps on the innovation and brings you the first teddy bear made for older kids.” Via Colette.

The teddy bear comes wearing the famous black suit and sunglasses, an outfit by the designer that one got used to over the years. And of course the famous button in the ear, that all Steiff plush toys carry, is also present. You can expect this to be a collectors item.

The Karl Lagerfeld Teddy Bear by Steiff, will be released in September at Neiman Marcus in New York and will retail for $1,500 a piece.