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Motoring / Yachts

Sanlorenzo Navigates Success: Financial Gains and Green Goals in H1 2024

Sanlorenzo, the iconic Italian shipyard is proving that business savvy can go hand-in-hand with environmental responsibility.

Sep 11, 2024 | By Florence Sutton
Massimo Perotti has a lot to smile about, as he reveals Sanlorenzo revenues at Cannes

Massimo Perotti, Sanlorenzo’s Executive Chairman and CEO presented financial results for the first half of 2024 at the annual press conference held during the Cannes Yachting Festival.

The company posted robust financial results for the period:

Net Revenues: EUR 415.1 million from new yacht sales, a 6.9 percent increase from last year

EBITDA: Reached EUR 74.2 million, growing by 9.7 percent

Net Profit: Climbed to EUR 43.6 million, up 11.6 percent

Perotti outlined how Sanlorenzo has boosted its investments significantly. Net organic investments hit  EUR 20.5 million in H1 2024, a 56 percent rise from the previous year. Nearly 90 percent of the funds are aimed at expanding production capabilities and innovating new yacht models.

It’s a strategic foresight meant to ensure Sanlorenzo remains at the forefront of yacht design and manufacturing.

Sailing Towards Sustainability

Sanlorenzo delivered the first unit of 50Steel; photo: Guillaume Plisson 

Recreational boating currently contributes about 0.22 percent of maritime greenhouse gas emissions, but Sanlorenzo is set on charting its own course towards sustainability, ambitiously aiming to deliver the first carbon-neutral-powered yacht by 2030.

Its “Road to 2030” strategic plan places sustainability and innovation at the core of the company’s growth mission. The company has made strides to meet this plan’s targets by entering into strategic agreements with global leaders in energy and propulsion production. Names include Volvo Penta, Siemens Energy, and Rolls-Royce Solution GmbH – Global Marine (MTU).

Other milestone moments for Sanlorenzo sustainability this year included delivering the first unit of the 50Steel, the world’s first superyacht equipped with a green methanol Reformer FuelCell system – developed in collaboration with Siemens Energy – and launching the first chase boat powered by zero-emissions hydrogen.

The BGH-HSV (Hydrogen Support Vessel) is supporting team American Magic and the French Orient Express Racing Team in the 37th America’s Cup.

Hydrogen as a propulsion system remains quite the novelty within the yachting industry.

Strategic Expansions: Acquiring Nautor Swan

The SL86A 

The company also made ripples when it acquired Nautor Swan, the group known for its luxury sailing yachts and high-end motoryachts, in August of this year, with the aim of creating a “unique global yachting hub,” that combines the best of motor- and sail yachting.

Nautor is active in the design, construction, sale and refit of luxury sailing yachts under the Swan, Maxi Swan, and ClubSwan brands, as well as motoryachts under the Shadow and Arrow brands, and is setting Sanlorenzo up to better serve an ultra-exclusive niche.

Sanlorenzo’s Shows Strong Cannes line-up

The SP92

Aside from the update, Sanlorenzo is at Cannes to unveil two new models in world premieres, the SL86A and SP92, alongside some of the most representative yachts from Sanlorenzo’s various lines, including SP110, SL96A and SL120A.

The SL86A reimagines asymmetry in yacht design, boasting a full-beam master suite on the main deck and an expanded saloon. Its innovative port-side deck configuration maximises interior space without compromising elegance.

Meanwhile, the SP92 pushes the boundaries of performance and style. This Smart Performance vessel combines cutting-edge technology with Sanlorenzo’s signature minimalist aesthetic, featuring a customizable 45sqm beach area.

Bluegame BGM75

Meanwhile, Sanlorenzo’s sister brand Bluegame will showcase the BGM75 multihull along with four other models. The new multihull features an ultra-efficient hull from Philippe Briand, a world-renowned expert in performance hulls. The catamaran also offers a reduced length-to-width ratio, which features a lower deck layout with four cabins and a full-beam owner’s cabin. It will appear alongside the brand’s flagship models, BG74, BGX63, BG54, and BG42.

sanlorenzoyacht.com
simpsonmarine.com

This article was first seen on YachtStyle.co

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